It is 2010, can you believe it? About 40 years ago, we stopped going to the moon. This is significant, because I think the moon represents the zenith of our collective scientific ability and courage to see just what we can do with technology. Since that time, it seems to me, we've all been distracted by making improvements in virtual reality in the form of movies, television, internet communications, networking. These are cool maybe, but they're not real. Forty years ago a guy could get in a rocket and go to the moon. The most we can say today is we can see pictures of the moon in a browser, or edit those pictures with photoshop. It gets worse--we've had wave after wave of financial disasters brought about by the banking industry positing virtual profits and pretending that should somehow be good enough. I say enough is enough. Start with a need, and if technology can help, then that's where we can begin. Oregon Embedded is dedicated to applying real technologies to real situations for real people. You can believe it.

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